Under eACH rock, around every reef, a new OPPORTUNITY awaits.
So what does my passion for diving have to do with my business capabilities?
In 2017, I decided not to just get certified as a PADI “Open Water Diver” but instead take to the next level. As a certified PADI “Advanced Open Water” diver I now can dive at a depth of 130 feet. This passion to continue to learn new skills is embedded in my personality and business life which I carry over in any of my teachings.
~ Highly motivated marketer who knows how to launch and complete projects on time and under budget
~ Exceptional leader who can juggle multiple projects and manage teams through all stages of development
~ Ability to create revenue models that deliver results
~ Deep understanding of what it takes to nurture and grow ideas and relationships
~ Deliver consistent brand messaging across multiple channels and platforms
Think your marketing problems are tough? Try teaching a 1,400 pounds of independent thought how to dance.
The equestrian sport of dressage comes from the French word meaning “training.” It builds on key foundational elements in order to develop a strong and flexible horse over time. As riders, we must experience, analyze and adapt our methods based on the mood, personality, and physical abilities of each horse, as well as the riding environment. It is a partnership of long continuous learning, discipline and mutual respect that cannot succeed without a passionate, determined rider and a willing horse. It's continuous hard work! Each journey contains moments of frustration, exhaustion, and utter joy when horse and rider finally “click” and move as one.
A dressage horse, much like a great brand, isn’t born. It’s made over time. Through consistent communication, consideration, knowledge, research, insights, and by developing a winning strategy.
Areas of Expertise
★ Website Design
★ Strategic Marketing Planning
★ Copywriting & Editing
★ Public & Media Relations
★ Recency Frequency Monetary
★ Lead Generation
★ Planning & Buying (SEO/SEM, Social, PPC, PFI, PPL)
★ Channel Marketing
★ New Product Launches
★ Brand & Identity Concepts
★ Competitive Marketing Analysis
★ Consumer Research
★ Sales Collateral Development
★ Loyalty & Retention Programs